Getting ranked on the first page of Google for your search term is priceless.
I think you will agree with me when I say that SEO is critical to any company’s success online.
So then…SEO is King, right?
Well, sort of….
If you understand these key elements of how your domain name impacts your branding and SEO you could increase your traffic by 40% or see 2x in your click-through rates.
When you deal with the quality of domains and the number of companies we contact you hear several reoccurring objections.
One common objection we hear is:
SEO has come a long way, and a good SEO team should be able to get your domain ranked above the competition.
This does not mean that branding is dead or domain names don’t matter.
It is actually the opposite when you look into the details of what makes SEO successful.
Your brand and domain name impacts every level of your company and culture. It is how you speak of business, how you introduce yourself, and...